No time to film
You mean to post, then the week fills up. One 60 minute session a month gives you a full month of content. You book once, show up once, done.
Toronto · Social · YouTube · Ads
Film once in our studio. We do the rest.
One session in our North York studio gives you a month of scripted, filmed and edited content: short-form videos for your socials, long-form videos built to rank on YouTube, and ad creative we run on Facebook and Instagram to bring you leads. You just show up.
Book a free strategy call No pitch. You’ll leave knowing what you should be posting either way.
Who this is for
Business owners who can get to North York.
Almost every owner who walks through our door arrives with the same problems.
TherapistsLawyersFinance & mortgageCoachingReal estate
Nothing left to say
Staring at a blank page is not a content problem, it is a research problem. We find what is working in your industry and write every script for you.
Frozen on camera
Your scripts are already in the teleprompter. We walk you through everything before we roll and shoot it again as many times as you need.
It looks homemade
The gap between your videos and the ones you admire is production, not you. Proper studio, lighting, audio, grading and captions.
Book a free strategy call No pitch. You’ll leave knowing what you should be posting either way.
Our work
Recent sessions
Scripted, filmed and edited by us.
What clients say
Rated 5.0 on Google.
★★★★★
“Turns your ideas into a marketing strategy”
“Working with Tristan has been an incredible experience. He truly takes the time to understand your vision, offering valuable insights.”
Keith Tobitvia Google★★★★★
“Turnaround time is beyond quick”
“Tristan and his team are the best, always makes time for my listings, and his content is EPIC!”
Nicole Bouroukisvia Google★★★★★
“Quality is unreal and so are the turnarounds”
“Help getting ideas and framing on set. Always helping work around issues.”
Andrew Perrievia GoogleBook a free strategy call No pitch. You’ll leave knowing what you should be posting either way.
Who you’ll be shooting with
Hi, I’m Tristan.
I founded The Toronto Content Lab, and I’m the one you’ll be working with on shoot day. I direct every session myself. That’s not something we hand off.
I’ve spent my career in media and run my own company for the last four years, working across just about every corner of professional services: doctors, lawyers, mortgage brokers, realtors, financial analysts. Different industries, same problem every time. They’re excellent at what they do, and almost nobody outside their referral circle knows it.
That’s why I believe in organic content: it compounds. One video isn’t a campaign, it’s a deposit. Post consistently for six months and you have a body of work that keeps earning attention and building trust long after the day you filmed it.
Almost everyone arrives nervous, and that’s the part I care most about getting right. Before a single camera turns on we sit you down and walk you through the whole process, so nothing catches you off guard.
TristanFounder · The Toronto Content Lab
One shoot, two jobs
Organic builds trust. Ads bring the leads.
Most of our clients do both. The same hour in the studio feeds your socials and your ad account.
Organic
Posted to your socials
- Keeps your page active every week
- Builds trust with people who already follow you
- Compounds month after month
- Warms people up before they ever call
Meta ads
Run on Facebook & Instagram
- Several hooks per idea, tested in the first week
- Budget moves to what works, the rest gets cut
- Leads go straight to your inbox
- Monthly report on what each lead cost you
Ad spend runs on your own ad account. You own it, and everything in it stays with you.
How it works
Four steps, start to finish.
- 1
Book the call
10 minutes. We look at what you are posting now and map what a month of your content would look like.
- 2
Pick your package
Choose a plan and check out. You get your client portal and a WhatsApp group with Tristan and Abby the same day.
- 3
Your studio session
One hour for social content, about four hours for YouTube. Your scripts are loaded in the teleprompter and we direct you through the whole session. You just show up.
- 4
Your month lands
Cut, graded, captioned and delivered inside 10 business days. On an Ads plan, your ads go live the same week and we report the numbers monthly.
Book a free strategy call No pitch. You’ll leave knowing what you should be posting either way.
Before you book
What happens on the call.
- We look at what you’re posting now and what your competitors are posting.
- We map what a month of your content would actually look like.
- If you already run ads, we look at those too and show you what we would change.
- We tell you honestly whether you need us yet.
Our promise
Nobody walks out with a video they don’t like.
We run reading tests before we roll, we direct you through it, and we shoot it again as many times as it takes.
Choose your package
Pick your package & get started.
Every plan is a six-month minimum, shooting every month or every other month. Add ads to either one.
Shooting & editing
Starter
$499CAD / mo
6-month minimum · monthly or bi-monthly shoots
You bring the topics. We film and edit a full month of content for your socials.
- One 60-minute content session, monthly or every other month
- Up to 8 professional pieces of content
- Filmed at our North York studio
- Directing, shooting & editing handled
Scripting, shooting & editing
Plus
$599CAD / mo
6-month minimum · monthly or bi-monthly shoots
We research the trends and write every script, then film and edit it all for you.
- Everything in Starter
- Trend research + full scripting
- Written in your voice
- Directing, scripting, shooting & editing
Shooting, editing & ads
Starter + Ads
$999CAD / mo
6-month minimum · monthly or bi-monthly shoots
You bring the topics. We film and edit your month, then run it as ads that bring you leads.
- Everything in Starter
- Meta ads set up and managed on Facebook & Instagram
- Hooks tested, budget moved to the winners
- Leads to your inbox, numbers reported monthly
Scripting, shooting, editing & ads
Plus + Ads
$1,099CAD / mo
6-month minimum · monthly or bi-monthly shoots
Every script is written for ads first. The same videos still work on your socials.
- Everything in Plus
- Scripts written for ads, reusable as organic content
- Meta ads set up and managed on Facebook & Instagram
- Hooks tested, leads to your inbox, monthly report
Ad spend is separate and is paid directly to Meta on your own ad account. You own the account and everything in it.
New · Long-form YouTube
YouTube packages
Get found on YouTube by the people searching for you.
We pick the search terms your clients actually type, then build your channel around them. You film once a month in our North York studio. We handle the rest.
You write · we shoot, edit & post
YouTube Standard
$1,799CAD / mo
6-month minimum · one studio session a month
You bring your own scripts. We film, edit, optimise and post everything for you.
- 8 long-form YouTube videos a month
- 3 short-form clips cut from every video
- Keyword research and search terms picked for your area
- Titles, thumbnails and descriptions written for search
- Posting and scheduling on YouTube and your socials
- Filmed at our North York studio, directed by Tristan
We write, shoot, edit & post
YouTube Plus
$1,999CAD / mo
6-month minimum · one studio session a month
We write every script for you, fully researched and ready to read off the teleprompter.
- Everything in YouTube Standard
- All 8 scripts written for you every month
- Topics pulled from what is ranking in your market
- Scripts loaded in the teleprompter on shoot day
Built for realtors, mortgage agents, lawyers and financial professionals across the GTA.
More from our clients
Still deciding? So were they.
★★★★★
“One of a kind ”
“Tristan and team are one of a kind. Never fail to make me feel comfortable and less nervous being on camera!”
Jenny Vaghelavia Google★★★★★
“Always delivers exceptional work”
“His attention to detail, creativity, and ability to capture the perfect moments make a huge difference in how our listings look.”
Anna Keretovavia Google★★★★★
“Above and beyond from day one”
“An amazing experience working with Tristan and his team for real estate video, photography, and content creation.”
Harman Heirvia GoogleCommon questions
The things everyone asks.
I am terrible on camera. Will this actually work?
Almost everyone who walks in says this. Your scripts are on a teleprompter, we run reading tests before we roll, and we go again as many times as it takes. Nobody walks out with a video they do not like.
What if I do not know what to talk about?
On Plus and above we research what is working in your industry and write every script for you, in your voice, before you arrive.
How much of my time does this really take?
One 60 minute session a month, plus a 20 minute intake form once at the start. That is the whole commitment on your side.
Do I have to come to the studio?
Yes. We film everything at our North York studio, so you need to be able to get to Toronto.
Why six months?
One month of content proves nothing. Organic compounds, and it takes a season of consistent posting before people start arriving already knowing who you are.
How much should I spend on ads?
It depends on what one new client is worth to you. We set a starting daily budget with you on the call, test for the first few weeks, then put more behind what is bringing in leads.
Who owns the ad account?
You do. Ads run on your own Meta ad account and your own card, and we get partner access to manage them. If you ever leave, the account, the ads and the data all stay with you.
How soon will I see leads?
Ads start delivering within days of going live. The first few weeks are for testing hooks: we cut what is not working and move the budget to what is.
Do you work with regulated professions?
Yes. We film and run ads for doctors, dentists, lawyers, immigration consultants and mortgage agents, and write the scripts with that in mind.
What if I do not like the videos?
We reshoot on the day until you are happy, and you have three days after delivery to ask for changes.
Ready when you are
Let’s get your first shoot on the calendar.
Book a free strategy call No pitch. You’ll leave knowing what you should be posting either way.